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Emerald Management First
An essential resource for busy managers
An award-winning business tool translating
management concepts into practical advice
Emerald Management First is an award-winning online library featuring the latest ideas from some of the world’s top companies and business schools. It brings a wealth of resources – including over 600 articles, 1,000 case studies, 350 interviews and over 250,000 article reviews – direct to your desktop.
Designed for today’s busy manager, the latest international research and practice is translated into an easy-to-digest, accessible set of resources that can be applied to everyday business challenges.
Unique to Emerald, this is an essential management tool for organizations and individuals seeking competitive advantage through informed decision making. The site currently receives 1 million hits each month.
Sample content
Beating low-cost rivals
Christian Hagen is a principal with A.T. Kearney's IT Strategy Group and is based in Chicago. Advising clients in the financial services, high-tech, energy, and automotive industries, he specializes in helping companies leverage information technology to increase efficiencies. In this article he writes about strategic responses to low-cost rivals.
Green supply chain management
Green supply chain management (GSCM) is important in enterprises achieving profit and market share objectives by reducing environmental risk and impact. It is a new management paradigm, but it lacks sound and comprehensive theory for companies due to regulatory uncertainty and constantly shifting boundaries.
Jumping on the corporate social responsibility bandwagon
A business case exists for embracing socially responsible behaviour. Theory suggests that CSR can add to a firm’s bottom line, thanks to the beneficial influence that CSR can exert on the relationships with stakeholders. When stakeholders observe a firm's responsible behaviour they will consider that firm a preferred party to transact with.
Emerald Management First demonstration
A quick guide on how to use the site and where to find further information.
"Emerald Management First is a well produced online business resource. The editorial commentary is slick, interesting and informative."
– Information World Review
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